Since the publishing of the Masterplan in 2023, the Collective aligned and worked on promoting a unified and concerted offer of great quality. The 9 founding partners set the table by establishing the mission, vision and values that guides Vélo de montagne Cantons-de-l'Est in its development and projects.
Mission
To develop the experience, the attractiveness and the culture of mountain biking on our territory.
Vision
Come 2030, the Townships will be known as a must-ride region thanks to the augmented awareness of the quality trails and the diversity of experiences it has to offer. Cycling culture will be deeply embedded within local communities, and the region will be set to shine in Northeast North American markets
Values
– WE RIDE COMMITTED: Commitment and participation to the Collective's actions and planning. Collectif
– WE RIDE TOGETHER: Mutualisation of our resources and expertise
– WE RIDE SKILLFULLY: Our offer is diversified and complementary
Aspirations
- Always stride to make our trails better and more enjoyable
- Put forward a diversified, complementary and high-quality offer
- Provide visitors with a warm and friendly welcome
- Whenever possible, make a regional promotion of our members as a Collective